This workshop is about developing initial ideas into entrepreneurially sound business concepts. The idea development will be broadcast live via mind mapping. Examples and interviews with successful founders will provide further helpful techniques.

The development and realization of concepts can be applied to business entrepreneurship (which generates revenues that can finance social businesses) as well as direct social entrepreneurship and social businesses. In addition, various tools are presented that allow founders to build their company structure on existing modules in order to focus on the core competencies (“Founding from components”).

This one-day workshop will be opened by an impulse presentation from Prof. Muhammad Yunus, followed by an introductory presentation on creative entrepreneurship from Prof. Günter Faltin and further workshops, success stories and presentations. In addition, a “Marketplace of Ideas” will take place.

Prof. Günter Faltin was honored with the Sonderpreis des Deutschen Gründerpreises (exceptional award of the German entrepreneur award) in July 2009.